Mod Eye Makeup in Like Five Minutes

You can tell people it took an hour if you want to.

I’ve always been most inspired by the 1960s, especially when it comes to makeup. Cosmetics in the ’60s were all about enhancing your favorite features and making a bold statement, and icons like Twiggy, Penelope Tree, Peggy Moffitt, and Edie Sedgwick came up with looks that were all about more, more, more.

For this month’s Transformation theme, I wanted to give you guys some ideas for transforming your eyes. A mod eye-shadow situation is guaranteed to make your peepers stand out and get people asking how much time it took to get them that way (you can lie and say it took an hour, but it actually takes only a few minutes).

What you’ll need:

  • A matte white eye shadow, like Wet ’n’ Wild’s Color Icon Eyeshadow Single in Sugar ($2, drugstores).
  • A matte white eyeliner, like New York Color’s Classic Brow/Liner Pencil in White ($1 at drugstores).
  • A matte medium-toned brown eye shadow, like NYX Cosmetics’ Nude Matte Shadow in Underneath It All ($5,
  • A matte dark gray or black eye shadow, like NYC Cosmetics’ Nude Matte Shadow in Stripped ($5, drugstores).
  • A small, stiff-bristled eye-shadow brush like Sephora Collection’s Classic All Over Shadow Small Brush #23 ($11,
  • Gel eyeliner and a fine-tipped brush. I used Maybelline’s Eye Studio Lasting Drama Gel Eyeliner in Blackest Black, which includes a brush ($7, Wal-Mart).

How to do it:

1. Cover your entire eyelid, from the brow bone to the lash line, with the white eye shadow. You can use your finger to apply it, if you want. I use my fingers all the time! I’m not fancy.

2. Use the white eyeliner pencil to color in your waterline (the inner rim of your lower lash line). This will make your eyes look much bigger and more awake.

3. Use the tiny shadow brush to apply the mid-tone brown shade in an arc, just above your natural crease. This creates an exaggerated, heavy-lidded look that a lot of mod models were known for. Extend it from near your tear duct upward and out toward the edges of your eyes, slightly above the outer corner.

4. Use the shadow brush to apply the dark gray or black shade to really exaggerate the “crease” line you drew in step three. Focus the color in the center, and really blend it out to either side.

5. Dip your tiny liner brush into the liner. You can also use a felt-tipped liquid liner for this, but I think the cream liner is a lot easier to apply. Apply the liner to your upper lash line, starting a few millimeters away from the inner corner, and extending slightly out at the outer edges of your eye. Build the coverage up until you have a reasonably thick line.

Try doing this at a desk or table where you can sit down, with a tabletop mirror. Rest your elbow on the table for balance and precision. It will make the eye-lining process a whole lot easier.

6. Make a line of thick dots with your liner, a few millimeters apart, along your lower lash line. Slowly draw them out so that they make slightly triangular shapes. Make them as long or as short as you like, but I think somewhere in the middle looks best.

7. Finish up with two coats of your favorite mascara and a nude-toned lipstick, like Revlon’s Super Lustrous Matte Lipstick in Nude Attitude (about $8, drugstores).

If you’re feeling more adventurous or having a really gloomy day, add color! Switch out the brown and gray shadow for shades of blue or green, or add accents of purple, pink, or yellow at the outer corners.

Boom, there you go. It’s eye makeup that will look just as awesome with your cute floral minidress as it will with a sleek all-black outfit. Happy spring! ♦


  • darksideoftherainbow April 10th, 2012 7:08 PM

    i live for this look!!! great job!

  • Adrienne April 10th, 2012 7:16 PM

    Oooh I really love this! It looks so easy and cute. And I love how you provide the makeup and tools, which are all really affordable! Thanks Hannah. :) Btw, your eyes are just gorgeous!

  • Felicia Ubbesen April 10th, 2012 7:17 PM

    Great tutorial! Think I’m going to try it tomorrow.

  • firstcomestherain April 10th, 2012 7:27 PM

    Loved this, Twiggy is like my idol so this was great. Great look

  • MissKnowItAll April 10th, 2012 7:33 PM

    This is so great. But what if your eyes are already pretty big?

    • Pashupati April 11th, 2012 11:55 AM

      You can still do it.
      IMO, it’d look pretty great.

  • Marie April 10th, 2012 7:33 PM

    I love it so much!

  • Jamia April 10th, 2012 7:36 PM

    Edie Sedgwick (RIP) went to my high school in the 50s. Always fascinated by her and her style.

  • ShakespeareRules April 10th, 2012 7:42 PM

    I love this make-up. My mum was a mod back in the eighties (when being retro wasn’t cool) so I have loads of hand-me-down mini dresses to go with it.
    You have beautiful eyes by the way Hannah :)

  • taste test April 10th, 2012 7:46 PM

    this is so cool it makes me want to get off my ass and buy the stuff to do it right now. it’s too bad I don’t have a car.

  • purplebabaushka April 10th, 2012 7:54 PM

    Can’t wait to try it!

  • KinuKinu April 10th, 2012 8:14 PM


  • Celiabow April 10th, 2012 8:18 PM

    I’ve always wanted to learn how to do eye make up like that. I’m so excited I can look like edie now!!!

  • qcam April 10th, 2012 9:15 PM

    Brilliant! I’ve always loved Twiggy’s eye makeup but never had the slightest idea how to go about it. I’ll have to get a friend to do it for me since I’m mostly eyeliner-incompetent. XD

    Question: Will the white eyeshadow look ok on darker skin? I’m mixed, so I’m wondering if I should maybe use a light brown eyeshadow instead?


    • AYAtheOUSH April 11th, 2012 11:31 AM

      you can use any eyeshadow, just make it a little lighter than your skin color.

  • Sunshine April 10th, 2012 9:36 PM

    Ohmydeargosh. THIS IS ONE OF THE BEST MAKEKUP TUTORIALS I’VE EVER READ. It’s informative and it’s UNIQUE and the look is SO pretty! Trying it for sure! Thanks, Rookie!

    • Hannah April 11th, 2012 10:59 PM

      Thanks Sunshine! I love comments like this, you’re so sweet and I’m glad you liked the tutorial. :)

  • mariaantoniavs April 10th, 2012 9:48 PM

    I did this once, but it didn’t turn out as good! I must try it again!

  • Whatsername April 10th, 2012 10:03 PM

    This is so incredibly adorable. If only I had somewhere I could wear this to!

  • maddzwx April 11th, 2012 12:22 AM

    ooh can’t wait to do this! thanks, I always love seeing Hannah on Rookie as I’ve always loved her articles on xoJane!

  • Susann April 11th, 2012 1:20 AM

    That looks great! I always thought there’d be a lot more mascara involved in the lower lashes, but this is much better! Great job!

  • whodatgal April 11th, 2012 2:43 AM


    And secondly: WOW this looks so good and profesh.

    Hahah the problem for me is that I can’t do eyeliner on the top of my eye because I have odd shaped eyes so it always turns out really far up on the eye lid! Oh well.

  • mayaautumn April 11th, 2012 2:48 AM

    love it.
    very much.

  • ivoire April 11th, 2012 3:03 AM

    yaaaaaaaaay i love it <3

  • shelley April 11th, 2012 5:49 AM

    This is amazing. Ah I love Edie Sedgwick so much she’s so fascinating. Ha you actually walk about in the same school she did Jamia that’s insane!

  • Dayzee April 11th, 2012 6:59 AM

    um. i’d love to do this but i’m not buying all those fancy products because i don’t have any money.

  • alicerose April 11th, 2012 1:48 PM

    This is so pretty and I’ve been dying to try this since watching Factory Girl!

  • Arrow de Wilde April 11th, 2012 4:25 PM

    Finally there’s a tutorial like this! :)

  • rhetoric April 11th, 2012 5:59 PM

    OMYGOSHNESS I’m totally gonna do this!


  • alicia sue April 12th, 2012 12:02 AM

    oh! i am so happy to see this here – i have always wanted to know how to do mod eye makeup, especially the liner. this is wonderful, thank you!

  • JosephineP April 12th, 2012 1:56 AM

    I will try this look soon! It’s so cute :-)

  • scrapthebook April 12th, 2012 3:30 PM

    perfect! this is mine:

  • zimmawoman April 12th, 2012 4:25 PM


  • lelelola April 12th, 2012 7:44 PM

    i love this! i’ve been wearing this to school, minus the bottom lashes, and it looks soo good!!! thanks hannah<3

  • TheDemoiselle April 13th, 2012 10:26 PM

    Ze best!

  • vanguardinspace April 14th, 2012 12:05 AM

    I do not try anything even the least bit adventurous with makeup without a step-by-step tutorial, because I end up looking like David Bowie (not in a good way) or Marilyn Manson, so I am so glad that you posted this!

    I LOVE everything Mod, and Edie Sedwick, and have been wanting to try this look for a while. I did it today with an updo and stripes and it looked so good I almost convinced myself that I was her (I wish.) More please! You’re awesome.

  • keisya April 15th, 2012 5:00 AM

    i love this tutorial. i think i can try it :D

  • Lauraa_a June 22nd, 2012 8:09 PM

    I would like to submit 2 pictures of mine. The make-up is the same…maybe it could inspire someone. (kisses from Italy).

  • Pixie June 27th, 2012 3:45 PM

    I love that makeup, it’s just pefrect!